Joost in the news



Yesterday in CNET, Joost announced it was launching new widgets with Coca Cola. Here's a snippet:
Online video start-up Joost, which focuses on ad-supported professional content, made a few headlines (and raised a few eyebrows) for inking some big advertising deals with major corporations before the downloadable software was even open to the public. Until this point, most of those advertisements were traditional video advertisements that popped up before and in between clips on Joost.

That's no longer the case. On Thursday, Joost announced that Coca-Cola's European division has created the first "commercial widget" for the software. Called "Coke Bubbles," the downloadable advertising widget lets you choose a clip on Joost and then send it to fellow Joost users, appended with a note in the form of a "bubble."

Read the entire article here.


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